The fascination with the Baby Boom can create problems for marketers if they attempt to treat his segment as aging differently than previous generations. Soapbox-Ambrosius.pdf Adobe Acrobat document [153.6 KB]
www.kayvannorman.com. Kay is the
founder and principal of Brilliant Aging which is dedicated to promoting lifelong Vitality.
http://agelessmarketing.com/Ageless Marketing. On December
3, 2011, the father of Ageless Marketing passed away. Before he left, he clearly defined the future of marketing in an aging economy and how to succeed. I was fortunate to have him as a mentor for 30
years and committed to keeping his message alive.